40 Gansevoort

50,000 sq. ft
Retail, Corporate HQ & Showroom

Designed by Morris Adjmi, 40 Gansevoort was the first project to be approved by the Landmarks Preservation Commission in the Gansevoort Market Historic District. It reflects the industrial nature of the neighborhood with a wide, corrugated awning that faces a cobblestone plaza.  The building is headquarters for the Theory fashion brand, which leased the entire project before completion.